With the fast-paced changes in the world, entrepreneurship remains one of the most appealing paths for self-fulfillment. To avoid mistakes at the start and build a solid business foundation, it is vital to not only practice but also learn from top authors and practitioners around the globe. In 2025, the spotlight is not only on Silicon Valley startup books but also new bestsellers from Europe, Asia, Latin America, and practical case studies from local markets.
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Atomic Habits by James Clear — a book that teaches how small daily changes lead to significant achievements in business and life. Especially useful for building a productive mindset.
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The Lean Startup by Eric Ries — a step-by-step guide for testing ideas, finding one’s unique business model, and minimizing risks through rapid feedback from customers.
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Zero to One by Peter Thiel — thoughts on finding innovations and creating new markets instead of copying others. Relevant for ambitious entrepreneurs.
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Thinking, Fast and Slow by Daniel Kahneman — explains the psychology of decision-making, critical for understanding customers and managing oneself and a team.
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E-Myth Revisited by Michael Gerber — explains why most small businesses fail and how to build sustainable systems for growth.
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Ready, Fire, Aim by Michael Masterson — about finding the primary product and scaling a business step by step.
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Financial Intelligence for Managers by Karen Berman & Joe Knight — provides the basics of financial literacy for any aspiring entrepreneur.
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Growth Drivers by Nikolay Molchanov (in Russian) — practical techniques for boosting effectiveness with real case studies from Russian business.
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Think Like a Client by Alexandra Konyakhina (in Russian) — shows how to build a client-centric business and long-term customer relationships.
These titles cover a beginner entrepreneur’s full journey—from personal effectiveness and daily habits to strategic scaling, marketing, finance, and unique business positioning. The main thing is not just to read, but to implement these insights every day for continuous growth.